Amy Mac: {Your Name Here}: International Phenomenon

Between an out-of-town trip for a volunteer position, visiting with friends from college, assisting with multiple year-end school projects (like the picture you see above), preparing for an upcoming trip to Florida for an Ironman (my husband’s, not mine), plus trying to cram in one million things to do in the last few days of school … well, let’s just say there are more to-dos than hours in the day.

Hence the “not blogging very often” situation you might have noticed here at the Amy Mac Blog. Stick around, and I promise we’ll be back in business shortly. In the meantime, a couple of notes…

First, a question I’m asked often is why I use Twitter, and if it’s an effective way to publicize a business. Stay tuned, I’m working on an article that will answer your questions. But the short answer is yes it’s effective, otherwise I assure you I’d not be cramming yet another task into my schedule. I am most definitely not one of those people wandering around looking for more things to do. And for the record, feel strongly those people should be caught in butterfly nets and held captive, as they are a danger to themselves and others. But maybe that’s just me.

Second, congrats to Mallory W. – your yummy salsa is in the mail, and will hopefully sustain your snacking needs while studying for exams!

See you soon! XO- Amy Mac

If I forget to bring a snack into my home office while I’m working, I’m hopping up approximately every 47 seconds to find something to eat. Not a very effective way to get work done. Some might suggest medication to stave off this habit of jumping up and running around. “Pshaw!” I say (I have always wanted to work Pa Ingalls favorite saying into my writing. Mission accomplished.) I just bring snacks, and line them up on my desk like my own personal little convenience store.

Today, I decided to be virtuous and bring these grapes instead of the chocolate chip cookies nestled in the treats basket in my pantry. Those cookies, I swear they are screaming my name. They are loud. And aggressive. Quite pushy, and rude. The grapes are much more subtle, but it seemed like the right thing to do … so here they are.

Anywho, as I’m gobbling my grapes, I’m simultaneously preparing a client for an upcoming radio interview. Radio interviews are more relaxed than television interviews, if for no other reason than you don’t have to worry if your hair is doing something weird. But there are a few things you must do in a radio interview so you’ll sound like the intelligent professional I know you are. So here’s your free Publicity Tip of the Week:

In a radio interview (or television, telephone, or job interview for that matter) - slow down. Take a deep breath. When we’re a little anxious, we tend to talk faster. Eliminate the “ums” and “you knows” from your lexicon, if just for the few minutes you’re on air. And type up the main points you want to drive home, in a decent-size font, so it’s easy to get back on track if you lose your train of thought.

Now, to find a way to silence those cookies. I don't have a good feeling about this .... Happy Weekend!– Amy Mac